diff --git a/README.md b/README.md
index fc7e18a..573acdd 100644
--- a/README.md
+++ b/README.md
@@ -157,6 +157,11 @@ Alternatively, you can set this variable in your environment:
 export SCARF_ANALYTICS=false
 ```
 
+You can also set this variable in accordance to the [Console Do Not Track](https://consoledonottrack.com/) standard: 
+```shell
+export DO_NOT_TRACK=1
+```
+
 Either route will disable Scarf for all packages.
 
 #### I distribute a package on npm, and scarf-js is in our dependency tree. Can I disable the analytics for my downstream dependents?
diff --git a/report.js b/report.js
index 34314df..9b1c487 100644
--- a/report.js
+++ b/report.js
@@ -55,7 +55,7 @@ function logIfVerbose (toLog, stream) {
 // SCARF_NO_ANALYTICS was the original variable, we'll get rid of it eventually
 const userHasOptedOut = (rootPackage) => {
   return (rootPackage && rootPackage.scarfSettings && rootPackage.scarfSettings.enabled === false) ||
-    (process.env.SCARF_ANALYTICS === 'false' || process.env.SCARF_NO_ANALYTICS === 'true')
+    (process.env.SCARF_ANALYTICS === 'false' || process.env.SCARF_NO_ANALYTICS === 'true' || process.env.DO_NOT_TRACK === '1')
 }
 
 const userHasOptedIn = (rootPackage) => {