diff --git a/src/azure-cli/azure/cli/command_modules/appservice/_params.py b/src/azure-cli/azure/cli/command_modules/appservice/_params.py
index 4ed3e738999..fb0be05cf91 100644
--- a/src/azure-cli/azure/cli/command_modules/appservice/_params.py
+++ b/src/azure-cli/azure/cli/command_modules/appservice/_params.py
@@ -432,6 +432,13 @@ def load_arguments(self, _):
                        help="config file for multicontainer apps")
             c.argument('show_multicontainer_config', action='store_true',
                        help='shows decoded config if a multicontainer config is set')
+            c.argument('assign_identities', nargs='*', options_list=['--assign-identity'],
+                       help='accept system or user assigned identities separated by spaces. Use \'[system]\' to refer system assigned identity, or a resource id to refer user assigned identity. Check out help for more examples')
+            c.argument('scope', help="The scope the managed identity has access to")
+            c.argument('role', help="Role name or id the managed identity will be assigned")
+            c.argument('acr_use_identity', help="Enable or disable pull image from acr use managed identity", arg_type=get_three_state_flag(return_label=True))
+            c.argument('acr_identity', help='Accept system or user assigned identity which will be set for acr image pull. '
+                       'Use \'[system]\' to refer system assigned identity, or a resource id to refer user assigned identity.')
 
         with self.argument_context(scope + ' deployment container config') as c:
             c.argument('enable', options_list=['--enable-cd', '-e'], help='enable/disable continuous deployment',
diff --git a/src/azure-cli/azure/cli/command_modules/appservice/custom.py b/src/azure-cli/azure/cli/command_modules/appservice/custom.py
index a3afb0328e0..e5fe3e73356 100644
--- a/src/azure-cli/azure/cli/command_modules/appservice/custom.py
+++ b/src/azure-cli/azure/cli/command_modules/appservice/custom.py
@@ -2624,7 +2624,9 @@ def update_container_settings(cmd, resource_group_name, name, container_registry
                               container_image_name=None, container_registry_user=None,
                               websites_enable_app_service_storage=None, container_registry_password=None,
                               multicontainer_config_type=None, multicontainer_config_file=None,
-                              slot=None, min_replicas=None, max_replicas=None):
+                              slot=None, min_replicas=None, max_replicas=None,
+                              assign_identities=None, role='AcrPull', scope=None,
+                              acr_use_identity=False, acr_identity=None):
     settings = []
     if container_registry_url is not None:
         settings.append('DOCKER_REGISTRY_SERVER_URL=' + container_registry_url)
@@ -2649,6 +2651,14 @@ def update_container_settings(cmd, resource_group_name, name, container_registry
     if container_registry_user or container_registry_password or container_registry_url or websites_enable_app_service_storage:  # pylint: disable=line-too-long
         update_app_settings(cmd, resource_group_name, name, settings, slot)
     settings = get_app_settings(cmd, resource_group_name, name, slot)
+
+    if assign_identities is not None:
+        assign_identity(cmd, resource_group_name, name, assign_identities, role, slot, scope)
+
+    if acr_identity:
+        update_site_configs(cmd, resource_group_name, name, acr_use_identity=acr_use_identity,
+                            acr_identity=acr_identity)
+
     if container_image_name is not None:
         _add_fx_version(cmd, resource_group_name, name, container_image_name, slot)